(W)TF: (W)holistic Transformation Framework
(W)TF™!?
(W)TF!? ™ Do you ever have those days where work leaves you mentally and physically exhausted yet wired and unable to wind down? Angry but afraid to engage in the most important relationships in your life? Longing for rest but need to stay busy? Maybe you’ve worked really hard to achieve your career position(s) only to have no sense of belonging or connectedness to the people you see the most. Do you find yourself seeking happiness in people, places or things but it quickly fades? Or you may feel like you are broken or fragmented and can’t find the seed of sadness or pain?
Understanding how work impacts your life is a necessary step in growing yourself as an employee, leader, partner, spouse, and friend.
(W)TF: Wholistic Transformation Framework ™
(W)TF ™ was literally ‘born of ashes’. Ashley and Melissa share a passion for empowering individuals in high stress, fast-paced, life or death types of roles. Both have first-hand experience, in different ways, with the impact these types of roles have on physical, mental, and emotional wellbeing. (W)TF: Wholistic Transformation Framework ™ is an approach to moving from surviving to thriving. Based on neuroscience, (W)TF ™ leverages a powerful approach to understanding and shaping human behavior, communication, and thought patterns. It empowers individuals to unlock their full potential by exploring the intricate connection between the mind (neuro), language (linguistic), and behaviors (programming), offering a transformative pathway to personal and professional growth.
Intro to (W)TF: 90-minute Virtual Course
Unlock the door to personal transformation with our 90-minute introductory course—a concise journey designed to provide a glimpse into the transformative power of our comprehensive program(s). In just 90 minutes:
- Analyze the quality of your current well-being.
- Discover the framework to enhance communication, navigate challenges, and harness your untapped potential.
- Create more awareness around an optimal work/life integration.
Invest in yourself today, and embark on a path of self-discovery and growth that will resonate far beyond this brief yet impactful session.
Section 4: (W)TF: 4-Hour Virtual Immersion
Embark on a transformative journey by enrolling in our dynamic (4)-Hour Virtual Immersion course! Unleash the untapped potential within yourself and soar to new heights. Building upon the foundational principles introduced in the Intro to (W)TF course, this immersive experience promises to revolutionize your perspective in just four hours.
In this empowering session:
- Delve deep into the profound interplay of the mind (neuro), language (linguistic), and behaviors (programming).
- Gain a comprehensive understanding of your mind’s incredible ability to set and achieve any goal, unlocking the keys to your own success.
- Immerse yourself in the exploration of the model of excellence, unveiling the secrets to achieving greatness.
Join us for an exhilarating journey that transcends limitations, as we explore themes of empowerment that will propel you towards a future of boundless possibilities. Seize the opportunity to transform resistance into momentum and join our Virtual Immersion course now! This course is offered as an ‘in-person’ experience for organizations.
Why (W)TF ™, our personal story
Ashley Taylor, the founder of Born of Ashes LLC, embarked on her journey into integrative psychology long before any formal training. With over a decade as a Wildland Firefighter for the U.S. Forest Service, working on engines, helicopters, and hotshot crews, she found her calling at the McCall Smokejumper Base in Idaho. After sustaining multiple injuries, she transitioned to pursue a career allowing her to give back to the community she considered family.
In her pursuit to become a smokejumper pilot, Ashley earned all her aviation certifications, flying Twin Otters globally and later the Citation XL for a corporate charter company in Seattle. While recovering from surgery, her healing journey expanded beyond the physical body, delving into yoga teacher training and meditation, exposing her to alternative practices like neuro-linguistic programming, inner child work, and healing from generational trauma.
Motivated by her own transformative experiences, Ashley sought further education, recognizing the importance of addressing emotional, mental, and spiritual well-being. With a clear vision, she now endeavors to give back to the wildland fire and pilot communities, offering support to individuals facing mental and emotional stress from demanding careers. During this education journey, Ashley met Melissa, and found they share common passion for serving the people in these communities.
Melissa DeLuca, the founder of DeLuca & Willow, emerges as a seasoned executive coach driven by a profound understanding of the mental and emotional challenges prevalent in the high-tech industry. Witnessing decades of leaders, herself included, grappling with stress from demanding careers, she established her business with a mission to guide individuals and organizations through rapid personal evolution in a volatile world. Drawing parallels between the corporate realm and the first responder community, Melissa recognizes the shared impact on wholistic health.
Boasting over 30 years of corporate HR experience and a diverse education encompassing integrative psychology, Ayurvedic health practices, meditation, and energy work, Melissa taps into her wealth of knowledge to empower others. Her dedication extends to giving back to the first responder community, inspired by her partner—a retired wildland firefighter and Marine. Melissa’s wholistic approach and vast experience uniquely position her to navigate the challenges of leadership and well-being in today’s dynamic landscape.
Upon exchanging stories about wildland firefighters, Melissa and Ashley were inspired to forge an environment that fosters genuine transformation and agreed “It’s sincerely needed for these communities.” Ashley and Melissa began to envision ways to educate, encourage and empower others. While brainstorming, Melissa’s partner said with excitement, “(W)TF ™, let’s make this happen!” And so, (W)TF ™ was born!
